oVERVIEW

Led the Digital Design team responsible for experience strategy, management, production, and the successful launch of NESN 360 — the first-ever direct-to-consumer streaming product for mobile, web, and OTT. In partnership with the Boston Red Sox and Boston Bruins, NESN 360 became the first regional sports network in the country to launch a DTC product. Worked closely with the marketing, engineering, digital operations, content, and programming teams to enhance both NESN 360 and NESN.com. The Digital Design team also handled UXR and graphic asset production.

NESN 360 launched on iOS, Android, tvOS, Fire TV, Google TV, Roku, and web.

DELIVERABLES

Conceptualization
Information architecture
Design direction
Prototyping

 
 

NESN 360: THE FIRST RSN DTC PRODUCT TO LAUNCH IN THE NATION

Stream Live Bruins and Red Sox Games plus on demand recaps and highlights, in addition to Worcester Red Sox and Hockey East and ACC matchups.

 

WATCH FROM THE BEGINNING OR FIND THE PLAY YOU WANT TO WATCH OVER AGAIN

 

SUBSCRIBE DIRECTLY TO NESN 360 or AUTHENTICATE THROUGH YOUR CABLE PROVIDER

 

SO MUCH MORE TO COME SOON!